Just joined the review campaign for the first time, and it feels good to do it since it's my first time but anyway, the website's user friendly (at least for me). Like you though, I don't really gamble that much, but I have an idea with some of the games out there like Sweet Bonanza, Baccarat, Blackjack and some other casino games.
They actually run their first review campaign, before that they have never run any review campaign. If there is another marketing attempt in Bitcoin forum, it's their Signature Campaign.
MonkeyTilt actually have their active developments for the platform, and the user interface you saw and reviewed, is their new one. They upgraded their landing page and others several weeks ago, and this Review Campaign is part of their advertisement and initiative to listen to community assessement and proposal for improvement.
What I like there is the sports bet though since they have it all there. Just put some bets as well while making the review and I hope mine's also beneficial towards the development of the team.
With their active marketing, I wish that they will host other things like Free bet tournament, price prediction contest, or match prediction for forum community.