That would probably be a good model. - Earn SHFL in the game, to gamble them in the casino. The game could also be a distribution system for SHFL. 👀
Launching a token is easy but creating utility for it is harder but this part is more important than launching it. Because without good utility, a token will have no value and with zero value, its price will fall to zero gradually after the launch when people realize that the token will not be used to anything.
SHFL token is supported by a big and successful business, Shuffle, but to make the token is a helpful and successful, utility is vital element. It's good that Noah already sneak peeked about Shuffle plan for SHFL token's utility. With their plans for it and their professionality and capacity, I believe in bright future of SHFL token which will stay with us not only in this market cycle but in far future.
Common thing they could do just to make their token useful is to allow it to used by gamblers whenever they want to place bet on Shuffle. Also they could offer staking rewards which is been done for so many times by casinos which have their own native tokens. Now they should think about creating unique things that can provide good utility for their token since having a lot of options will make the circulation became more healthier and this adds up deciding factor for people to acquire their token.
Indeed Shuffle can be consider as big company already and for sure they have something nice offer to their community so that they will get convince to use or either buy their token. Proper support is important and we see that lots of casino owned tokens didn't have that this is why we see them collapsed.
The casino as a product also matters. Because if the product is "bad", why would anyone deposit money in the casino in the first place? But if the product is "GOOD", when the casino gives their users a very positive user experience, then how should users get an investment in that GOOD product? - SHFL
The GOOD product + the rewards/benefits for investing in/holding SHFL + the utility, might make SHFL a good investment. But DYOR.