Topic: Understanding the Impact of Social Media in Gambling. - page 11. (Read 1635 times)

Social media influencers have the power to influence many people these days. When it comes to promoting gambling, it's important for them to know their target audience and make sure they're sending the right message. I think if done responsibly influencer marketing could actually be a great way to educate people about responsible gambling.

If it is with kids, then things should be established on parental influence. Teach them the danger in gambling activities. We cannot control the things running in social media platforms, so at least, create a good foundation for them when it comes on the do's and dont's. On the other hand, it will really be a good practice for those who are promoting gambling sites and platforms to target their audience in particular with age. However, many of them do not care of such risk from their contents simply because they are being paid on how many people their videos would reach regardless of their audience's age. Boils down to the idea that we have no control of these people. But no people would engage to gambling activties without their iniative into it, which is why I recommend parents to have more time guiding their children as they grow. There are also ways to ban such platforms but of course not all of it will be done in an instant.

You’re right that everything about gambling is available in the internet but it’s a different scenario if gambling content is posted on social media that doesn’t have any filter for young audiences. On this case influencers that has an original content which young ages watches then turn into gambling that force young ages exposed to gambling without their consent.

It’s true that it’s user responsibility on what they will see on the internet but it’s different case if an underage was force to watch a content just because the influencers they are following for the original content was change to gambling content. This is what happening on social media right now regarding the spread of gambling.

Children don't have much discernment of what is real from what is just propaganda. They are likely to take those ads seriously, believing gambling can be a solid source of income or a life changer if they deposit enough money to play at casinos. I believe many of us had this kind of misconception when we were on such stages of our lives, besides many other imaginary ideas which didn't match reality.

However, if kids don't have money and no way to access casinos, it shouldn't be an issue, right? They will keep imagining and dreaming about gambling, but they won't be able to put their plans in practice, unless they are raised by careless parents who give them access to credit cards, banking account apps and so on... Anyway, it's pretty easy to not let this threat go ahead. Just make sure your children aren't having access to your personal banking data.

Influencers do know, but they don't care, as long as money is being deposited on their accounts. They earn from both sides: from casinos and from the infant public. There is a very famous case of influencer here in my country who is included on his category you are mentioning. He is the most popular youtuber from the country and the majority of his subscribers are children, as he produces content related to Minecraft, joking and games.

Suddenly, he started promoting a casino as opportunity of extra income, although several polemics involving the respective casino and other local influencers, he stopped his advertisements and claimed to have never promoted online gambling. The guy is just an hypocritical, what isn't uncommon among social influencers.

I understand that social media influencers are selfish and they're more concerned about their money, but truth be told, there's no way an influencer would know the age bracket of persons that watches their contents or ads. So I think it's the responsibility of a parent or guardian to control what pops up on their children's screen. At their age they're very vulnerable and could mess up by gambling at such age. They shouldn't be given access to mobile phones or computers that have Internet connectivity.

You are right. Their goal is how much engagements that they make and how those engagements can translate to visits and signups to the casinos' websites. They also use to have like their affiliate link at the bottom of their text, they'll tell their viewers to click on their link to get some discount on their deposits.

The platform I use mostly where this is rampant is X(formerly Twitter). These people first create a post that is very controversial or have some sexual undertone. Just something that is strong enough to catch the attention of their audience and in between that, they make their gambling  advert post.

This is one of the reasons why parents in my community are restricting their children’s access to the internet because of the things that are being posted there - a lot of these so-called influencers are only in for the money what happens to their fans are not their concerns.

If you go online you’ll see most of them being ambassadors for a scam betting site - imagine someone who could knowingly promote something that they know aren’t genuine, how do you expect them to care for kids that are viewing their contents? To them the kids are just more views and likes nothing more.

The sad thing is that even the government knows that many scams in gambling, they simply just ignore and let their (scam) business continue.
Promoting gambling is not wrong but should be carefully put into a platform that is intended for gamblers and of legal age audiences but since it was a signboard, I think government intervention is necessary. It creates curiosity in the kids and we don't want it to happen.

Of course, I can't but I think they should be sensible enough of their doing knowing that not only legal age are watching them, but some of them are kids also. I understand their position, it is a money opportunity for them but I believe they should be responsible also. In fact, we are gamblers but we don't want our kids to see us gambling.

The truth is that no matter how hard you try to keep children away from the knowledge of what gambling is, you may never be able to achieve it because promotions and advertisements about gambling are everywhere on TV, on halftime shows of favorite sports, on roadside banners, pop-up banners on the internet, and even between discussions. 

To protect your children, you have to expose them to these potential dangers and make them understand why they need to gamble responsibly at the right time when they can comfortably accommodate it. If a child understands the dangers of gambling from a very little age that child can be sure to avoid ending up as an addict because he has had proper orientation.

          -   You know I don't have a problem with them promoting gambling; the only thing I don't like about influencers' methods is that they promote fraud or deception to the viewers who can watch their ads. And worst of all, even minors can watch the ads they make.

Gambling ads also have a big impact on the casino because, of course, others, even if they don't know, will really try because what other gambling promoters who are influencers say is that you can't lose when you register using their referral link.

I Won't stop saying that it's the responsibility of parents to protect their children or ward from all of the negative influences from the internet specifically social media platforms and influencers.  Many times why these kids fall victim to all of these negativities is due to ignorance. For the gambling, if parents can enlighten their kids about what gambling is all about and the need to why they ought not to engage in it until to a matured age and also about the negative side of it too. Perhaps the kids will be aware and smart enough to avoid it even when influencers try to promote it in a sugarcoated manner on the sites they visit.

All what those influencers care about is the money they make from the promotions, they don't give a damn of any impending damage that could result from if getting to the wrong audience like kids. On the other hand, I honestly don't blame influencers as they are just doing their job, and every job comes with some hazards so it's left for parents to intentionally teach and guide their kids from those hazards as they visit online sites.

i think all they care about is the money they can make out of these.

This is really difficult to control as there is explosion of internet users that restrictions are quite hard to maintain. Teenagers go online at their own will without control because they have access to smartphones either their own or that of their parents. So if bloggers make a post or video then they would see it when they visit the page through their parents. So I think the bulk of the restrictions depends on the social media platforms to restrict certain ads. YouTube have such restrictions quite well for certain contents especially those of sexual connotation but I don't think they restrict gambling ads, likewise other social media platforms. Thus, the parents also has their own duty to do by advising their children on the addictive risk in gambling.

Most of these influencers are role models to young children and might be exposed to gambling at a tender age. These young people might end up taking up gambling as a hobby which might make them prone to gambling addiction. This is really a big problem because most of these influencers offer services such as jokes, motivational speaking, tutorials, fashion shows, etc which children can view.

The government should enact laws that will restrict these influencers from promoting gambling especially when their services are exposed or attract children. Only influencers whose services or entertainment is for adults should be allowed to promote gambling. This will help reduce the exposure of gambling to underage people.

Influencers don't care if they get paid, that's what they want, and promotion on Blogger and Video can be accessed by everyone without age restrictions, so this will see a lot of underage viewers.

The social impact of gambling is great but it is difficult to stop because technological developments are difficult to prevent even though gambling promotions are the target audience for adults but because social media can be accessed without age restrictions, children will see it.

But for me, the worst gambling promotion ads are most widely known on Facebook with pages that accept prom offers.

Also comedy skit Makers are also advertising gambling website and those comedy skit Makers videos have not parental guide as PG because it is meant for all the ages because we believed that it is just a joke but the advertisement they make has a negative implementation for the younger age. And yes those ads at the end of those videos have a very effective on the children watching those videos because they would like to try what has been advertised. Children like to practice what they have seen and not what the have heard. And that has contributed a lot to the underage gamblers. Those influencers thought their target audience are adults but have to k ow that children also watched them on their short videos.

No, you’re not wrong. Gambling is something can make one rich overnight. While this is the good part of it as people see it, it’s also the bad part. The young ones who are already considering gambling as a source of income or wealth would end up with laziness because they are seeing that with gambling it’s simple, so they become lazy to do an actual job or work. Is it possible to hide the younger ones from gambling? Not possible as long as they have access to the internet.

This is a hot topic on our country last month since one senator files a bill seeking to punish online gambling promoters since it's already spread in a very wide scale without any restrictions to underage viewers.

I think this issue is happening globally now that online casino is already popular. I’ma which sure there will be a campaign in the future to ban this kind of promotion on social media which there’s no restriction with minors since anyone can fake their age.

I hope that the bill in my country will passed to punish those easy go lucky streamers that blatantly promotes gambling on their account.

https://newsinfo.inquirer.net/1918466/fwd-padilla-on-online-publication-and-promotion-of-gambling-content

I am not sure if bloggers and Youtubers cares with their audiences. Maybe some of them really cares and gives a educational videos to their audiences. But most of them will only cares about how they can makes money from social medias and gets many followers to their channels. We have no doubts that social media now becomes a place from a creative people to creates their channels and spreads many things to people who visits on their social media pages. They used their social media pages to gets the advantages from people so they can makes money from their social medias. It's our job to be careful when we visits their channels accidentally and don't have to trust 100% of what they saying. We must makes sure everything by searching for the other information so we knows the truth.

Most of them are aware kids could easily access their content, but they seem to accept those offers anyways because sometimes, casinos are the only only sponsors willing to finance relatively small channels which are not so benefited by the algorithm when comes to number of views during their growing phase.
I have personally followed a YouTuber from the early 2010s, one specialized in videogames of horror. He grew very fast and his channel was viewed mostly by teens and childs.

As years passed by something happened to his revenue and he ended up accepting sponsorships from casinos, specifically 1xbet. Which it was a big disappointment to me.
I have also noticed casinos are specially willing to finance YouTubers and influencers from specific countries where it is harder to monetize content, like Venezuela, a country which very difficult relations with the United States and The European Union.