Hey! Sorry for interfering but i can't really understand why do you think that blockchain can solve all the problems you re talking about? cause the problems of the grocery market are huge, and blockchains are all about cryptocurrencies and all that stuff, are they not?
We are building a decentralized marketplace that connects grocery manufacturers (no matter how big they are), consumers, and third-party fulfilment providers. We want to give power back to the manufacturers and consumers and facilitate the flow of goods through independent logistics operators. INS’ key role is to build a platform that facilitates interaction.
The blockchain is an ideal fit for this model since it allows one to record the flow of goods and sync the parties together. Importantly, we also enable manufacturers to run bespoke loyalty programs directed at consumers and run on smart contracts. Smart contracts support any logic they want to code in the reward - once the customer has met the conditions, the system unlocks INS tokens as a reward. INS tokens could be further spent on the platform to buy groceries or be sold on an exchange. Blockchain enables us to trim costs; it shortens the supply chain and creates a decentralised environment with more options and lower prices than traditional retail.
