What kinds of profits has pawnhero had since 2015 ?
How many customers have utilized your service ?
Why do you need the blockchain now .. after being in business for a few years already?
It seems like the just using the app and debit card like you are now
What are you planning on using the cash from the ICO for ?
20% hold back of the tokens is very very large, the 2% for bounties is very very small
I like the idea but am wondering why ? Why does this business need the blockchain and a new round of funding
How many customers have utilized your service ?
Why do you need the blockchain now .. after being in business for a few years already?
It seems like the just using the app and debit card like you are now
What are you planning on using the cash from the ICO for ?
20% hold back of the tokens is very very large, the 2% for bounties is very very small
I like the idea but am wondering why ? Why does this business need the blockchain and a new round of funding
I am not aware of the profits that pawnhero made or the exact number of customers, someone else will have to answer that.
Regarding Blockchain, because if micro-loans are recorded to the blockchain and everyone can access them, then
they can hold those more accountable for bad behavior. Blockchain as a technology, has the potential to address all these innate
intricacies of the lending process.
With the inherent concept of open ledger, decentralized platform, smart contracts and integrated
central database, blockchain achieves transparency, cost effectiveness, regulatory compliance and risk analysis in the lending process.
By reducing manual reviews, data re-entry and systems reconciliation, the system provides the company with immediate cost savings.
Loan data processing can be done exclusively on the distributed ledger reducing risk and increasing transparency and responsiveness,
the technology itself functions like a regulation.
Regarding what the ICO proceeds will be used for, please refer to page 16 and onward from the Whitepaper since the full explanation is too lengthy to be put here.
The Token Distribution
80% of available token are for sale open to the public
• 3% of available token are for early believers and advisors
• 2% of available token are for bounties
• 15% of available token are allocated to the founders for
long-term alignment of interests
While 15% might seem high, it ensures that the team has an incentive to continue to improve Hero Token, keep in mind ETH had 50% premine and look where it is at now. As for the Bounties, the total Pool is close to 2.000.000$, it is one of the largest Bounties ever to be offered on Bitcointalk, if not the largest, I do not understand how you can call that very very low... Even as a percentage, 2% of Total Sold Tokens is very generous, especially considering the high cap.
If you wish to find out more about Hero Token, try and give the Whitepaper a read, it explains a lot of things very clearly, including the reason behind the ICO and much more than that. The PawnHero Team is comprised of 28 full-time employees, besides being backed by companies such as Alibaba or Softbank and people like Nix Nolledo and Paul Rivera, and they are here to do something useful. There are more people with a facebook account than a bank account, that is why this business needs the blockchain and why the blockchain needs this business.
Thank you for taking the time to answer all of my questions. I have since read the whitepaper and understand much more about PawnHero.
2 things that I didn't find in the whitepaper are where the items are stored , would this not mean that do need brick and mortar all around the areas they service ?
and how they are sold if the people default on their loans
PawnHero has a high secured centralized appraisal center where all items pawned are stored, monitored 24/7 and is also fully insured throughout the whole loan. The good thing about this is PawnHero does not have to have physical stores in every area covered. Our team picks up customers' items in their preferred location and once the item is received, it will be delivered straight to the centralized appraisal center. Regarding how the defaulted items are sold, PawnHero also operates its high traffic e-commerce website called https://marketplace.ph/ by PawnHero where the defaulted items become readily available for the public to purchase.
Here is also a nice article as well I found: 
