For those who are considering participating in this (con) ICO, so you know where you are throwing your money:
They want you to give them 25-35 million dollars (at current market prices) of which they will keep -through their private, for-profit company, Jelurida-, 3-4 million. The rest will be for promotion, development, bla, bla, bla... of IGNIS/ardor (they say they will contin ue developing NEXT but that's just another con to get rid of their hundreds of millions of NXT at decent prices. They even say that the only thing they will do is give to NEXT tha same features ARDOR will have, go figure. Their own words... So those tens of millions of dollars will be used among other things, to pay their salaries -they will set their own salaries, at their own will and discretion-, to hire developers and promoters and you name it, again at salaries that they approve and you have no say whatsoever in the whole thing. Oh and they will use it to travel around the world promoting the projects (namely private child chains that they will sell to private parties for profit upfront and whose traffic you will carry for peanuts fees (it is in their interest, to make the product they sell attractive, to keep those fees at the minimum). They can spend as much or as little as they choose. Of YOUR money. No explanations, no accountability of any kind. They may choose to work... or not. To hire (friends, relatives, friendly geeks...) or not. They may advance the project, or pretend they will advance it several years from now, or not. And you have no shit to say in the whole shebang. Not only that, they have been quite open and frank about it, so you won't even have the right to complain when you finally wake up.
But there's more: They own, at least the major part of the main 50 wallets -roughly 400 million NXT-. That means they got 400 million Ardor for free. Of course this is not provable but believe me, it is true. And that means they will get, ON TOP of that rain of millions already mentioned, another 200 million IGNIS, which at the price they suggested, will amount to another 12 million dollars... Are you keeping track? No need, really. If you have even a small bit of common sense, you will run away from this con job as fast as you possibly can.
And for the converts, the ones that say "but this is the same with all other ICOs, you throw money at them with no guarantees... at least here we know who these guys are", well not that you can be convinced... or that I would try, but the truth is that when you participate in an ICO, usually, there's an idea, which is new, more advanced or complete than current projects and a known group of people behind it, with history and credentials (otherwise you are assuming too much risk) who WILL BE CONCENTRATING ALL THEIR EFFORTS on the success of that project of which they retain standard ownership of no more than 15%, so they are as motivated as you are, if not much more, to make the project a success. Here, if the whole child chains brouahaha is a total failure -as it will be-, they still keep the same amount of money you have already given them to do with it as they please. Completely. Without accountability. AND, if the childchains are successful, you still get basically shit (crumbs, if you forge) while they -not you- reap 10s of millions of dollars in profits.
This is the long and the short of the con. Up to you now.
