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Topic: ARROUND: breakthrough advertising and communication platform in AR - page 39. (Read 34200 times)

newbie
Activity: 124
Merit: 0
The idea bring shopping experience to the new level. Amazing team and good project!
newbie
Activity: 538
Merit: 0
Vizrt’s augmented reality tools power BBC’s World Cup coverage

BBC’s coverage of the 2018 FIFA World Cup has taken advantage of the latest in augmented reality tools to help further its “Match of the Day” broadcast, adding another layer of storytelling.

https://medium.com/@arroundsmm/vizrts-augmented-reality-tools-power-bbc-s-world-cup-coverage-628c03310737

http://d.radikal.ru/d13/1807/d1/6898bb505d88.jpg
newbie
Activity: 538
Merit: 0
10 Projects That Have Us Excited About the Next Generation of VR & AR

With leading high-end VR headsets debuting in 2016, we’ve had about two years to see what the first-generation VR experience looks like. While there’s certainly a range of exciting games and other VR software coming soon to first-generation hardware, it feels like the market is steadily turning its attention toward next-generation technologies, and fostering a renewed sense of excitement and momentum. Here’s a smattering of exciting projects that are likely to influence the VR and AR space in the next two years.

https://medium.com/@arroundsmm/10-projects-that-have-us-excited-about-the-next-generation-of-vr-ar-9d73b91742bf

http://d.radikal.ru/d32/1807/35/cccb490dc467.jpg
jr. member
Activity: 168
Merit: 2
I would like to use the product in practice!
newbie
Activity: 70
Merit: 0
Very good product foundation and operational experience. Good use of different Blockchain technologies.
newbie
Activity: 538
Merit: 0
Google's Just a Line app lets you draw in augmented reality

A new app released by Google is all about having fun with augmented reality (AR): Just a Line allows you to make simple drawings in the air with your smartphone.

https://medium.com/@arroundsmm/googles-just-a-line-app-lets-you-draw-in-augmented-reality-811a0cab8f9c

http://b.radikal.ru/b41/1807/af/0f9139fae935.jpg
newbie
Activity: 538
Merit: 0
The advantage of real-time photorealistic augmented reality

We are used to VFX in broadcast, drama and film, up to the point that we assume that such good results are only linked to post-production. But what if we were able to create, in real-time, photorealistic scenes combining green screen shots of talents and augmented reality graphics, and mix them all together so seamlessly that the audience could not tell which are real and which are not?

https://medium.com/@arroundsmm/the-advantage-of-real-time-photorealistic-augmented-reality-cb09df482512

http://d.radikal.ru/d21/1807/f2/81520154e784.jpg
newbie
Activity: 538
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Take On Serena Williams In Augmented Reality

Summer and sports seems to go together, like strawberries and cream. In 2018 not only is the football World Cup ongoing, but the ultimate Tennis tournament of Wimbledon has also just begun. To celebrate he start of this major sporting event, Snapchat is serving the opportunity to compete against Tennis Champion Serena Williams by using the power of augmented reality (AR).

https://medium.com/@arroundsmm/take-on-serena-williams-in-augmented-reality-c0515871a4e5

http://b.radikal.ru/b05/1807/b8/c7f5ee999ed6.jpg
newbie
Activity: 538
Merit: 0
How do you connect advertisers and consumers, and how do you deal with the trading friction between the two?I appreciate your creativity and enthusiasm and hope you can succeed

Advertisers have a number of options, which will all be available through a dedicated online portal. They can create and manage banner campaigns, upload 3D objects into the ARROUND universe, create specific actions triggered by images or markers that the AR Camera will detect and retailers can even create a fully fledged navigation experience to an in-store item. In addition, they can add a sponsored AR experience to the AR Store for users on the social network to interact with.

Advertisers will get data on the best locations to run their campaigns and get access to a full suite of blockchain based reporting tools that provide 100% transparency.

Ad prices will be set depending upon the type of campaign being created, but will be in line with existing AR mobile prices.

Users can be motivated to receive targeted advertising via blockchain-based incentives in the form of ARR tokens.

Interactions with adverts or campaigns will be captured automatically (views, engagements, click-through rates, shares etc) and appear in the ad portal.

As for friction, we will optimize the network to limit the number of commercial messages per location, and only target users via permission-based marketing, with those permissions written into the blockchain.
hero member
Activity: 630
Merit: 500
How do you connect advertisers and consumers, and how do you deal with the trading friction between the two?I appreciate your creativity and enthusiasm and hope you can succeed
I cant say I am able to find something new in this project. It is like many others, nothing new and revolutionary.
newbie
Activity: 60
Merit: 0
How do you connect advertisers and consumers, and how do you deal with the trading friction between the two?I appreciate your creativity and enthusiasm and hope you can succeed
newbie
Activity: 538
Merit: 0
I like the idea, and overall, the whole project looks quite well-elaborated. Key team members look strong and experienced enough to make it all work successfully. Good luck.

Thank you  Smiley
newbie
Activity: 538
Merit: 0
Important message from the CEO of the project Arround Neil Bryant:

Dear ARROUNDers!

I just wanted to catch up with you all, and let you know what we’ve been up to since our last conversation.

When we started the project, we already knew augmented reality was hot, but we had no idea that it would attract so much attention from a number of global brands. For a start-up, that hasn’t even launched its main marketing campaign, to garner the interest of global multinationals is simply stunning.

Given this demand, we understood that it would be better for us to roll out some custom solutions before the Token Sale so that we can actually show the world what we are able to do, rather than just talk about it. So back to the lab we went, and some stunning examples of augmented reality are now under development.

We’ve also expanded our development team, if you follow us on LinkedIn you’ll have noticed Artem has recently joined us as our CTO.

I’ll be making some more announcements about deals and partners in the coming weeks, so stay tuned.

Right now, we are running a Private Sale, with the minimum contribution of 1 ETH, which locks in a 40% bonus at the time of writing.

As ever, I am always here to answer your questions personally, so please feel free to get in touch anytime!

Sincerely Yours,

Neil Bryant
CEO
ARROUND INC

http://b.radikal.ru/b07/1807/8d/6669542ef5a1.jpg
full member
Activity: 392
Merit: 100
I like the idea, and overall, the whole project looks quite well-elaborated. Key team members look strong and experienced enough to make it all work successfully. Good luck.
newbie
Activity: 538
Merit: 0
How measuring apps became a reality

Many smartphone apps now claim to do the job of the ruler and the tape measure.
Want to know the width of a table? Just fire up the camera, click on the start and end points you wish to measure between and let algorithms do the rest, with the final measurement presented as a number superimposed onto the screen.

https://medium.com/@arroundsmm/how-measuring-apps-became-a-reality-9856251db571

http://d.radikal.ru/d38/1807/01/f4cafdc48802.png
newbie
Activity: 538
Merit: 0
Hands-On: Codename Neon From Niantic Is A Real-Time Multiplayer AR Laser Tag Game

Pokemon Go, for all it does right to get people moving and interacting with the world through an AR lens, has a lot of limitations. One of the biggest shortcomings is how it handles the social aspect of the game. There really isn’t a way for you to interact with other players in real-time in the game world at all and even though millions of people play the game every day around the world, it often ends up feeling like you’re all just playing by yourself.

https://medium.com/@arroundsmm/hands-on-codename-neon-from-niantic-is-a-real-time-multiplayer-ar-laser-tag-game-1bdfbb54a7da

http://d.radikal.ru/d23/1807/e1/70ad066d38f5.jpg
brand new
Activity: 0
Merit: 0
newbie
Activity: 538
Merit: 0
How will VR and AR impact our lives in the future?

The number of real life examples of AR – and virtual reality (VR) – are on the increase, throughout the entertainment and media industry, and every industry far and wide. Therefore, we should stop and look at the impact that these immersive technologies will have on the future of work and our daily lives as we know it.

https://medium.com/@arroundsmm/how-will-vr-and-ar-impact-our-lives-in-the-future-ac58e163c999

http://b.radikal.ru/b26/1806/22/16cd583d8d44.jpg
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