I agree with your analysis short-term marketing won’t sustain long-term growth, especially with tight competition from well-established platforms. A prolonged marketing strategy is essential to remain competitive in this ever-growing crypto casino market.
Crypto casino market has dramatically changed because the web is advancing, there are new frameworks here and there in web programming, advancements in programming languages and so on. Today it's also easier to create casino, just contact a team of professionals that rent slots, sportsbook, instant games and other important modules and via a simple partnership, casino is finally created. It wasn't like that before.
It's like chicken and egg story. I mean you can not have success in your marketing in long term if in short term you fail.
Amazon was created in 1994 but the company finally turned its first profit in 2001. I don't know how marketing was working in 20th century but I think that Amazon's short term marketing failed while long-term marketing did its job.
I like
Challenges page on Chips. Every challenge is in one place, terms are well-written and requirements, as well as rewards, are generous. This is really very creative, I have to yet explore other functionalities of this casino.