If the fee is small under 5 bitcoins, we'll definitely go for it, over that we'll see. Someone, please find out what the fee is. Whoever does will get four shares.
Edit: Actually, before I promise that we'll pay a high fee, I'd like to see the volume of their altcoins compared to other exchanges like btc-e.
About the advertising plan: Rolling out a campaign will get to the heart of what devcoin is. So let's assume the campaign works as intended and there's lots of interest by open-source developers. People/groups make their case and apply for funding, some are successful and some not.
But to make all that sustainable stuff needs to be in place first: *An efficient way of appraising development in scale (if you're confident this exists then great). *A way to optimise that the people who want and support the projects applying can get involved too. Yes they can buy devcoins but they're a different target group and will not necessarily be responsive to the same incentives as those applying for devcoins, or even notice the campaign. So where at all possible there should be a quid pro quo - ‘donate in devcoins’ button/note on funding etc.
Otherwise the chain could just stop there. We need the visibility to follow on to users as well as developers - demand - and the specific (potential) users of the specific product or service getting funding not just those who see the advertising who may be a completely different subset.
On the general advertising campaign plan, sorry to be a pragmatist but what it will involve? If there are fiat costs how will dvc/fiat price risk be mitigated if it's funded via shares rather than costed, justified and funded in absolute dvc? This matters when an endeavour might sink or swim on dvc/fiat rates.
Devcoin's long-term appeal advantage over every other crypto is potential breadth of take-up and interest. Unless its staggered, rolling out an ad campaign relies on having an infrastructure of sites and information that interested people can respond to and join in with. For most, particularly with cryptos, we have one shot at getting them onboard so again pragmatically I think we need to be sure the message today fits with the medium today.