Yes, that's the main fact! People should be more aware of investing money in crypto fields. Because it is not easy to trace a scammer in crypto, Big partners or products can back a project strong for a long time! There are many projects are live which have a working product, people should buy their tokens instead of throwing money in ICO projects!
i will add active users aside from the working product. without active users, a working product is deemed useless. and yes, big partnerships is vital also in the sustenance of the project. with the presence of those partners, it will ensure the longevity of the project by creating more users for the platform. actual usage of the platform in the industry will give life to the project.