der nächste monthly report von Modum.
besonders interessant fand ich die gemeinsame Tour mit dem SAP Truck durch Basel und der damit verbundenen Möglichkeit sich mit Entscheidungsträgern zu treffen. Finde ich wirklich cool, dass SAP Modum mit zu Schlüsselkunden mit nimmt, ich finde das sagt schon sehr viel aus.
Partner Activities
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As an example of our ongoing partner activities, last week we participated in a day of presentations in SAP’s Intelligent Enterprise Truck as it toured through Basel to visit key clients. The truck is a very exciting tool that allows for immersive presentations. Modum’s presentation followed one on SAP’s Global Track-and-Trace solutions. Scheduled together, they effectively outlined how our temperature monitoring can be integrated into a larger set of supply chain monitoring frameworks. The event provided an exciting opportunity to speak directly to decision makers from organizations that are using these solutions. While this is only one example of a partner activity, it show how valuable they can be by connecting us directly with the right people early on, facilitating exciting opportunities for client workshops and discussion.
Conferences and Events
Conferences and events have been a critical component of our direct marketing and promotion since the beginning, they provide an immediate connection with audiences. Although we have been presenting Modum at conferences and events over the past two years, the type of conferences and events we are targeting throughout our go-to-market process is new. No longer pitching at start-up events, we are securing slots at several industry-specific events across the US, Europe, and Asia through the end of this year with even more in our outlook for Q1 2019. Our goal is to educate potential users across several industries including pharma logistics, smart packaging, and anti- counterfeiting about Modum’s solution.
For example, this month we spoke at industry events across Europe, including the 7th Annual Pharma Anti-Counterfeiting and Serialisation conference in London where our Director of Business Development discussed our solution’s ability to provide data integrity and insights that support serialized processes and anti-counterfeiting efforts. This was the first time that this USP was outlined for an audience of prospective customers and we are delighted to report that it was very well-received.
Conferences and customer workshops also allow us to validate our product’s value and subsequent pricing strategies. Here, we receive the valuable feedback that ensures our solution will be successful. We have benefitted from conducting these in several markets, including Asia. Before the end of the year we have a few more customer workshops planned, including a trip to Singapore in October and Bangkok in November for the Asia Cold Chain Show 2018.
Alles in allem weiterhin erfreuliche Entwicklungen, welche nur erahnen lassen, wohin die Reise geht, aber sie wird wohl unglaublich werden...
https://modum.io/news/september-ceo-update