Topic: [NEM] NEM -New Economy Movement - No Envy Movement - Updates+Discussion thread - page 229. (Read 661498 times)

Other cryptos thread, what they were discussing？maybe mining、Network Hashrate、Difficulty、Algorithm、Block, how to marketing. I think the NEM community subject to focus on some of the themes：developers, innovations, and community。At the same time also need someone to guide you to focus, let thousands of shareholders can talk about his own views. Most shareholders choose to hide behind, they do not know how to express their ideas,I estimate this also looks shareholders have thousands, but the actual in the forum of post less and less

Nice idea. Can we make something like this, too? it could have a huge public relation effect for NEM to attract more people.
What do you thinking about ideas like this?

I'm in on this idea too. +1

I believe so. In South Korea, Singapore and Philippines you can add airtime (load), transfer airtime and make money payments all with the old text based mobile phones.

Thanks for the quick response. To be clear, I am not attacking NEM or trying to stir things up. I am brand new here and I have already been promoting NEM in other places in this forum. I also have put myself on the waiting list. I have read alot of this thread and I am not here to troll or point out things to hurt this movement.I think that there are many other things that need to be done other than marketing. The idea is to focus on marketing as well. As I understand NEM will be launched in June/July, I just think a marketing strategy being started now would not be premature. This will take much longer than the actual launch of NEM. If you are worried that putting some focus on our marketing strategy for mass adoption will take away resources and cause exchanges not to happen, by all means, lets focus on the exchanges. I couldn't agree more that there needs to be an exchanges set up.

We are definitely on the same page when it comes to the currency needing utility. As for merchants accepting NEM, I can see the urgency of this subject, especially considering the whole chicken and the egg analogy. Users need merchants, and merchants need users to want to use NEM in the first place.

I think the greatest thing about NEM is that it is not just a currency. It is a movement. Let's start promoting that. Let's start defining and refining what that message is. Let's start spreading that message. Let's start getting the website optimized for beginners in cryptos now. This way there will be time for it to be indexed by search engines. That way when people who have an interest in cryptos are doing research, they find NEM.

I was not saying that having an app would be the end all to get new users. It would only be toward the end of the "the buying cycle" as a "call to action" tool. ie "download the app now"

Also, this is the easy way for us to position a new user to interact with "NEM". They download the app, then there is an introduction to cryptos and using NEM, places they can buy it,  the list of places they can spend it, etc.

I know, why are we worrying about this app when the currency isn't even made yet?

I believe, and this is my opinion and I could be off base, that the app will be instrumental in making it easy for people who are new to cryptos and/or non-technical users to join our movement. They are used to downloading apps. It projects credibility.

What could it do?

It can send messages, send/receive NEM. It can have an introduction to cryptos and NEM. The main point here is an app is something that gets people from the general public one step closer to becoming ACTIVE in our movement. Having a simple app is something that would make it VERY easy for non-crypto users to join. They enter in their email address when downloading the app, and we send them the newsletter.

People hear of NEM, they read about NEM, writers write about NEM, having a free app for people to download will be mentioned. This is normal nowadays. Then they have our app, we have their email address.

Now it is up to us to follow through on our message, and inform them how to use that app and contribute to community goals in the present and future.

I tell a friend about NEM, they are interested in it, I say download the app. Then they are getting the newsletter. Hopefully their intial interest makes them an active member now.

It can also measured. We can find out more and more ways to increase downloads. We also find ways to increase the percentage of downloads to ACTIVE members.

Its JUST an app. Only ONE tool. Not the movement itself.

Most importantly, what is our message? What are other ways we can spread it as well?

a NEM crowdfunding platform is planned and actually already set-up (in an initial version)

Built-in auction and crowdfunding - is it planned ?
Crowdfunding can work for NEM Evolution, developers will get money for their work, so they will be interested in it seriously. +Always looking forward, and will not die like other alt-coins.

I didn't know that. Do you think that those 20$ cellphones are able to work with a very simple text based NEM app?

+1. Totally agree. The faster we establish NEM as a currency and not a commodity, the better. Need to differentiate ourselves from all the other faceless coins.

I'm goignt to try to address all of this but since your text is quite long I might miss a few things. Also note that this is my personal opinion and it doesn't necessarily reflect what UP or anyone else thinks.

First off it bothers me that you think launching with an app means launching ready for non-crypto users. That's complete nonsense in my opinoin (sry for being so blunt here). What a new currency needs for mass adoption besides value is utility. If people can't use NEM they aren't going to give a rats as about an app and that goes for goes for crypto and non-crypto people. Btw. what exactly do you think this app should do ?

So our number one goal imho has to be getting merchants and exchanges to accept NEM. Of course we'll also try to step up in that regard ourselfs as a community. Launching services and stuff.

Now you have also outlined in your write up - and I agree - marketing is important and something that every stakeholder should engage in. BUT not right now. The specs of NEM aren't final, our website is not ready in fact nothing is 100% finished. The whole project is still at a very early stage. If you start a huge marketing campaing now all the people will see is unfinished stuff and nothing to do with it as off now. More than one person has heard of NEM, came to this thread and whas dissapointed to see nothing but debates about sockpuppets and what not. Personally I'd like to attract people when we're ready for them. A good example are a couple of the signatures that you find among NEMsters. Many still have POS there which isn't true anymore. We'll privde a factsheet about NEM that everyone can use to market NEM. There'll also be a NEM vs NXT chart that will outline the differences. We can't have people writing inaccurate articles on something that isn't even finished.

To sum things up... I really appreciate how motivated you seem to be and I don't even disagree 100% I just think we shouldn't get ahead of ourselfs.

And to answer you question: If we don't launch with an app it will be because there's plenty of other stuff that needs to be done before we even need an app (like I said what should this app even to right now?).

"A sub-$50 no-contract smartphones are already a reality today. The MTN Steppa. It’s a pretty bad phone: Android 2.3.5 Gingerbread, 2MP camera, single-core processor, 480×320 HVGA screen. But it’s a genuine smartphone nonetheless, with a 3G antenna, Google Maps, Gmail, Facebook, Opera, and YouTube. And it retails for less than fifty dollars (no contract.) "
www.techcrunch.com/2014/02/08/in-3-5-years-most-africans-will-have-smartphones

In Kenya, cell phone usage increased by 4,000,000 users last year. Kenyans use cell phones for everything from buying groceries to paying rent. Kenyans pay $20 for cell phones with banking, streaming, and communication capabilities. kenyasocialventures.com

A simple app that can just send and receive NEM would be a great starting point. We can team up with a few entrepreneurs or business students at a local university and donate a few $50 smartphones. I am sure they will find NEM useful for one of there projects.

This is not eastern Europe my friend, Asia and Africa have phones and internet just as good as yours. Africa has many states some more advanced than you accept.

Design the app for a feature phone using Java ME with most of the grunt done off the device if necessary. Nokia last year released a Symbian S30 variant for something under $20. People don't need to have the latest quad-core, multi-gig, smartphones running on an LTE network to run simple text based apps

KC

Hi, introductory sponsorship fee is still acceptable?

You can buy cheap solar gadgets these days too. But Asia should be there too

Haha that would be awesome. NXT/NEM sending africa to the 21th century!

I think we should invent cheap smartphones and then spread them there

Seriously, you hit the nail right on the head. What are we going to do to spread NEM beyond the crypto community? This is a VERY big question. I am new to cryptos. I think I am seeing things differently than others here. What I am picking up in general is the "can't see the forest through the trees" situation. Let me be clear. NEM is much farther than other coins in the sense that it is breaking the mold in many ways already. Utopian has a lot on his plate. He has been very successful in creating a coin that has the POTENTIAL to break out of the crypto circle. I have breifly gone over the trello board as well. There are many interesting ideas there. Good ones. There is just so much to do.

What I see as a challenge is a few things. Theres is so much work to do when it comes to development in the first place. This is understandably taking up much of the focus. Also, I think the larger issue is, probably not Utopian, but many can't see it in their mind. They have seen EVERY coin they have been involved with talk about this I would imagine, and fail. They are just focused on making this a success here. In the back of their mind, I just think pushing for a coin to be adopted by the public is something so big that it is a waste of time. At the very least, something we should worry about LATER. This is the first thing. The time to start to take this to the general public is now. It will take us weeks to indentify things such as: What does our Marketing Sales Funnel look like. What does the "buying cycle" look like? Who are our different target audiences? Who is in charge of our newsletter?  The list goes on.

We should have already hired a search engine optimization firm to optimize our website and begin the campaign. We should have our army of stakeholders writing articles on different subjects related to cryptos and NEM.

Seriously, what we have to figure out is this: What is our message? How are we going to spread this message? How do we track the success of the that message being spread effectively? Who are we targeting with our message?

These are just the basics, and I'm leaving things out. The major point is we have to believe that it is possible. ANY coin that hired a professional marketing company, I mean a good one, could overtake Bitcoin easily.

The main challenge I believe is the decentralized nature of cryptos. This is why this hasn't happened yet. But it will. Utopian looks like a capable leader. NEM is lucky. This is VERY hard to find.

We need to find a good marketing company to take this mainstream. If not, I can help but as with everyone my time is limited. We CAN do this together. However, I would suggest that we leave it to pros if we really want NEM to reach its goals. But either way, we need to start now.

And of course, once we have a "buyer", it should be a simple as downloading an app.

The first step is to beleive!!! Really believe!!!

The problem with africa and mobile apps is, that most cellphones there are not capable of running apps. While it would be nice to "capture" the cellphone payment marketshare, it won't work, until africa upgrades its hardware!

I have to agree, even though I dont know how will we reach those non tech people immediatly after launch, I think it will be boiling here in crypto community for some time, until we are ready to push it more to mainstream. Talking mainstream are there any plans on how to push NEM further, behind the walls of current crypto scene here on BTT?