The idea of BARR was to consolidate failing altcoins and reduce the overall number of altcoins into a smaller number of stronger coins. We burned millions of altcoins and issued BARR to people who burned their altcoins.
But we didn't advertise like we should have, and we didn't get listed on altcoin exchanges because BARR can already be traded on the decentralized NXT Asset Exchange. So we didn't get the exposure or the hype and pump that lots of other altcoins get even when they don't deserve it. Then NXT announced that they were going to do all these other projects, which hurt the value and the public perception of NXT Assets like BARR.
Pretty much most people just sold their BARR and cashed out rather than holding it like they had been holding their altcoins. Because they didn't want to hold those altcoins, they just weren't able to get rid of them at a good price until we offered the opportunity. So they took the opportunity, BARR had a lot of volume, but we didn't end up with a lot of long-term users.
Since I wanted to support the price of BARR, so that we weren't just issuing worthless coins in exchange for other worthless coins, I'm the one who ended up buying most of the BARR that people sold. I got rid of all my other crypto, sometimes at a loss, so that I could keep the price of BARR up and so no one else would lose money. I sold millions of XEM at a loss so I could put the money into BARR, and if I had kept the XEM for another year it would have been worth over 2 million dollars.
Since not many people showed up to invest long-term money into BARR, the project mostly depended on my own money. Every time we burned another $10,000 worth of altcoins, effectively it was just me spending another $10,000 because I ended up having to spend that much to support the price. When I ran out of money, we had to stop burning new coins. Because people just burned coins for BARR so that they could immediately sell the BARR - without buy orders, the dumping would drive the price to nothing. Then if BARR was worth nothing, we wouldn't be able to offer it to replace burned altcoins at an equivalent value. So the price of BARR is still high, nobody lost money but me, but nobody's buying either and basically that's where it's been for a while.
BARR launched with a target price of .0001BTC, which was about $0.04 at the time. It's been up and down depending on the price of NXT and the price of BTC, but it's still around .00011BTC which is now closer to $0.79. Of course it started at 3NXT and is now 14NXT, but 14NXT is worth about 5 times less than it used to be, after all the stuff going on with NXT.
Luckily I had some NXT sitting in buy orders for BARR, so when the price of NXT spiked and they issued ARDR to NXT holders, I was able to get some money back out of it.