Yes traxia can stand on its own. If traxia plan and develope a good strategy that can gather investors easily. Advertising and promoting will also help this project to grow big.
It is already gaining a lot of attention but not that much in compared to the supporters of Cardano. If they can get at least 5% of the market cap of it then the funding for this project won't be a problem.
They are just saying they will take cardano as a form of funding right? But like what's the point then? They can accept whichever currency they want and it can be converted to ETH/BTC anyway