You write that there will be rewards from the loyalty program. But for this, you need as many partners as possible for this. Who are we negotiating with now?
Yes me seems that from this will much depend .after all, in the future, tokens should become a new means of payment.
What's the soft cap of the project? And has the company conducted sales rounds before?
Just if the tokens are shares then it will be much safer to invest.
In this market, this is just a great opportunity. Since the situation with cryptocurrencies is quite strange. Buying shares would be a good decision.