i. Do they have a real used case
ii. Do they have a working MVP already or working on one
iii. Do they have a good team with intergrity
iv. Hope they are zero anonymous
v. Time frame if you are comfortable with it?
IF all factors considered is okay by you, then you decide on your own. I personally love to invest in ICO
I agree with your opinion, you have given a very good opinion for the people in this forum, ICO is one way for corporate developers to raise funds, For me this is a good opportunity for an ICO invites investors to join to fund their company, I'm sure there are still some companies or ICOs who think like that, and I can not deny, so many ico are scam.