So they're bailing out ... now ... that should really help with confidence
You misread.
http://blogs.wsj.com/moneybeat/2013/07/01/winklevoss-twins-file-to-launch-bitcoin-exchange-traded-product/
They are not "bailing out," they are offering shares of an ETF based on bitcoins. Not quite the same thing. In fact this is good for bitcoin as it could attract more institutional investors who want to be able to participate in Bitcoin on traditional markets. This is something they can understand and trust. Good old winkii twins; they've got our back.
You mean they're watching their backs. lol