[2] If I recall correctly, the creator of the genesis block holds some kind of masterkey. As a result, you have to trust this person. Even if this key was held by a group, you still have to trust that particular group. In addition, you have to trust the program they run to create the Genesis block (the masterkey could be in there)....
Thanks a ton DeBruyne! I've been doing too much skimming and really had no interest in it until just now. AND the bolded is all I need to know to stay FAR FAR away.
I think it is the latter now though. The trusted setup works such that you only have to trust that one person is honest. In other words, all participants of the initial setup have to collaborate with eachother. However, since this "masterkey" can create an unlimited amount of coins and there is no way to see if any additional coins were created in Zerocash, they got an incentive to do so.
What stops them from collaborating and creating additional coins for their own benefit?
No one would notice if they did so, but it would certainly dupe all other investors.