Thanks for reaching out CZ. Sorry, I don't Skype and prefer to communicate in the open thread.
I am extremely (often obnoxiously) literate in English. Since it's the only language I know, I would be ashamed to not be a top expert in it.
I studied linguistics and rhetoric at one of the best universities in the world (the very best by some objective measures).
Trust me when I say that Boolberry is a very good name, and one you should be proud of along with the project it represents.
The Golden Gate Bridge was not supposed to be the color it is now. The plan was to paint it a different color than the original red primer/rustproofing stuff. But people got used to it, came to love it, and were outraged when it was time to change it.
By accident, a name you perhaps only intended to be temporary has caught on, and is now beloved by some and tolerated by many others. Those who will still not tolerate the name are in the wrong. They should get used to it. Don't sweat the haters.
Mike is one of those haters, that's just his nature and it's fine. Don't make us put up with RUNE or GTFO, that's like painting the Golden Gate Bridge black and expecting the tourists to not complain/run away in droves.
'Rune' is such a terrible name it could destroy all your hard work. It is the opposite of BBR's unique Google-friendly persona.
Where BBR is light, cheerful, and silly, Rune is dark, grim, and yet still cheesy.
Stick with what is working. Please don't 'fix it until it breaks.' BBR is doing so well (although still undervalued), don't risk such magical technology on silly affairs like nomenclature.
You lose me, and many others, at "SEO." We will not accept Scam Engine Optimization as a substitute for a clean, memorable coin name. SEO is like spam, and far below BBR's high quality standards.
Your community is your network effect. If you alienate part of your community, that damage is non-linear and its effects are compounded by defections to the rival Monero camp.
Cheers,
-iB