Now I am 100% sure that all of this is scripted. Caleb hasn't abused anyone like this in any of his previous fights. If he is deviating from his normal behavior, then it is either resulting from the directives given by the organizers (to increase the viewership count and publicity), or as a result of a plan being drafted by his team in order to provoke Canelo. Either way, I don't disapprove of these cheap tactics. This is not the right way to attract more viewership and interest. And when you have a legend like Canelo at one end, you definitely don't need this.
I'm thinking the opposite of what you think hehe. If they have that act scripted, then there should not be hurting physically, verbal spat should be okay and if ever that act was scripted then they deserve an Oscars lol.
Yeah, you have a point that there's no need for that scuffle if an increase in viewership is what they need as Canelo is already a crowd drawer. Caleb Plant is trying to get under the skin of Canelo in order for him to lose focus as revenge will be the only thing in his mind thus setting aside their pre-fight plan.
Viewership doesn't need to be increased, Canelo himself is already bankable star even out of boxing, so for me this is not scripted, Plant has been a keyboard warrior and try to be the alpha by verbally spatting with Canelo during their face off. But it's good to see Canelo acting like that, he needs to get out the feeling before the fight. And during the fight itself, it will be very different, all the emotions, what has been said will be boiling as Caleb crosses the line, specially about Canelo's mom. And Canelo predicted that he will KO Plant as he is fired up.