Gambling Brand Name or Site Functionality? Or Both? - page 6.

stomachgrowls

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Quote from: Reatim on June 11, 2022, 05:03:16 AM

Quote from: Gianluca95 on June 10, 2022, 04:59:29 PM

Customer satisfaction, as other utents has said, should be the first goal for a new company. Also, a new company should provide a license, deposit and instant withdraw with stablecoins, these are the 3 key factor that allows

to a casino to have a good start, then, promotion, challenge and other forms of marketing will do a crucial role.

Names sometimes leave his time...

While Name is attracting players to check their Site yet it is indeed the satisfaction of customers is what the most priority here specially for gamblers like us who knows the ins and out of gambling .

several time that I encountered playing In BS site that only cares about deposit but when withdrawals come? damn they will ask too much info .

And this is where in depth research would really be that needed whenever you do look for some reputable sites which doesnt have some headache whenever you do request up some withdrawal.

This forum itself or alone would be enough and suffice on what information you would really be needing.Site name is relevant and could really hook up someone to play but
nothing beats out if you do have that site functionality or utility which make people do stick out into the platform and plus having those good bonuses and promotions
which do add up overall because not only a several factors do a business do succeed on.

Fredomago

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Quote from: Mauser on June 11, 2022, 02:38:57 PM

Quote from: Adbitco on June 05, 2022, 05:17:30 AM

Branding is the major focused on people today why?
Because they want to reach out to the audience and make their businesses excellent, well known. But there are something more superior than that which I will say is; Security, Trust as well as reliability. Now if you talked of branding, you can all forms of brandings and have less trust and credibility which would or could make people scared or far from yours site since it's not trusted. Gambling is permitted to start small and to gain trust before focusing on branding while vast majority of people can smoothly accept your rebranding. No gamblers can accept to lose money from any site despite their brand name or but if none branded site is more reliable and trustworthy gamblers moved down to it and gamble after which they can withdraw without limitations.

I agree with you that branding is important in today's world and that in the gambling industry new casinos need to build up that trust. Most people will be critical towards anything new and prefer something that has been around and is well established. To build up a brand, a good band is important. A new casino should choose wisely their name and make sure it hasn't been used in the past or has some negative implications. But a good name can do only so much for a new casino, with it alone the company can't build up trust. To be able to compete against existing casinos and become a professional and profitable company it requires a great website. Only if the layout and functionality are state of the art the casino has a chance to survive in my opinion. In the last 18 months we saw a rising number of new crypto casinos all trying to fight for market shares. The competitiveness in the industry also makes sure that companies invest heavily in the online infrastructure. In case there are issues with the website and the functionality can't be guaranteed, than I don't think that there will gamblers deposit large amounts of money at that casino.

To be more competitive, aside from providing interesting name functionality is where the owner should focus, there are many casinos who are now established and being trusted by more gamblers, you can earn some attention if you will offer good and attractive bonuses and promotions, from that good start, you need to be consistent and your support should always be ready.

There are many obstacles for those who are serious about establishing this kind of business. Everything will start with a small beginning, but once you manage to earn the trustt, you will see that more gamblers will use your platform.

MrcMrc

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The conclusion is both are very essential to a start-up casino both the brand name and functionality are both very important and to a large extent there attract the same amount of attention. But the most valued is the features of the casino because that is what sustains the players not branding.

mm2543363580

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Quote from: Reatim on June 11, 2022, 05:03:16 AM

Quote from: Gianluca95 on June 10, 2022, 04:59:29 PM

Customer satisfaction, as other utents has said, should be the first goal for a new company. Also, a new company should provide a license, deposit and instant withdraw with stablecoins, these are the 3 key factor that allows

to a casino to have a good start, then, promotion, challenge and other forms of marketing will do a crucial role.

Names sometimes leave his time...

While Name is attracting players to check their Site yet it is indeed the satisfaction of customers is what the most priority here specially for gamblers like us who knows the ins and out of gambling .

several time that I encountered playing In BS site that only cares about deposit but when withdrawals come? damn they will ask too much info .

The name is important of course and its important because of the good Customer Services they provide.
Lol - its easy to pay the money - but its equally hard to get the same money back .. So be very very careful.

Mauser

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Quote from: Adbitco on June 05, 2022, 05:17:30 AM

Branding is the major focused on people today why?
Because they want to reach out to the audience and make their businesses excellent, well known. But there are something more superior than that which I will say is; Security, Trust as well as reliability. Now if you talked of branding, you can all forms of brandings and have less trust and credibility which would or could make people scared or far from yours site since it's not trusted. Gambling is permitted to start small and to gain trust before focusing on branding while vast majority of people can smoothly accept your rebranding. No gamblers can accept to lose money from any site despite their brand name or but if none branded site is more reliable and trustworthy gamblers moved down to it and gamble after which they can withdraw without limitations.

I agree with you that branding is important in today's world and that in the gambling industry new casinos need to build up that trust. Most people will be critical towards anything new and prefer something that has been around and is well established. To build up a brand, a good band is important. A new casino should choose wisely their name and make sure it hasn't been used in the past or has some negative implications. But a good name can do only so much for a new casino, with it alone the company can't build up trust. To be able to compete against existing casinos and become a professional and profitable company it requires a great website. Only if the layout and functionality are state of the art the casino has a chance to survive in my opinion. In the last 18 months we saw a rising number of new crypto casinos all trying to fight for market shares. The competitiveness in the industry also makes sure that companies invest heavily in the online infrastructure. In case there are issues with the website and the functionality can't be guaranteed, than I don't think that there will gamblers deposit large amounts of money at that casino.

Cookdata

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Would you rather have a Casino where people play, complain, and worry about withdrawals lingering than a brand that provides 500% on the first deposit? If you create a great reputation with cool functionality, your brand name will naturally come with a pinch of marketing because, no matter what other gambling platforms promise to give, players will always want to remain with yours.
You should have good functionalities like:
- Quick response from Customer support and tickets.
- Withdrawals should be very fast for chains that are very instant.
- Be fair in every game and slot and so on.

Reatim

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Quote from: Gianluca95 on June 10, 2022, 04:59:29 PM

Customer satisfaction, as other utents has said, should be the first goal for a new company. Also, a new company should provide a license, deposit and instant withdraw with stablecoins, these are the 3 key factor that allows

to a casino to have a good start, then, promotion, challenge and other forms of marketing will do a crucial role.

Names sometimes leave his time...

While Name is attracting players to check their Site yet it is indeed the satisfaction of customers is what the most priority here specially for gamblers like us who knows the ins and out of gambling .

several time that I encountered playing In BS site that only cares about deposit but when withdrawals come? damn they will ask too much info .

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Quote from: smartaction on June 10, 2022, 06:34:12 AM

Quote from: Peanutswar on June 10, 2022, 06:25:09 AM

Quote from: smartaction on June 10, 2022, 02:11:52 AM

The brand name carries the identity of a company. But the company value depends on its reputation and popularity. People don't care Brand name to invest in any company. Everyone keeps an eye on the company's product quality and facilities. And the same thing happens with casino sites also. So, i think Brand name is not mettle for make a project success or popular. More attention should be paid to the product and facilitation than the name.

The brand name is ideal only if the business is made by a franchise but in terms of gambling it doesn't expect brand names reputation will only reflect because of the quality of services given by the gambling itself which is the functionality also some of the users they didn't care about the name too much as long it gives a good outcome to them, after you get a brand name, get a good functionality gambling platform the brand name will notice immediately by the users.

Yup, a better brand name needed for a physical non gambling company or Group of Industry but on the gambling sector need Good facilities, some free spins and free bets, good casinos, fast transactions, fast Loss/ win results, advanced payment method, fast deposit, these features need to be preceded.

It is right those are the example why the players will keep staying and playing with the gambling platform because they get benefits and feel safe by that they will give good feedback now to the platform which creates a voice to get more players because it has a positive feedback time goes by the Gambling name will become known because of its quality of services and other features.

rby

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For any gambling start up, both brand name and functionalities are needed among other features like; acceptability to the gambles and reputation which is revealed by unsponsored reviews.

While a great selling name and design will attract customers, the functionality and other features will keep the customer.
But I will cast my dice more on the brand name. This is because a brand name once acquired would be difficult to change. And if you insist to change it, you must be ready to under go the challenges of re-advertising the brand.

In the other hand, functionality can be something that would be incorporated consequently and subsequently as the business or company grows.

Gianluca95

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Reputation first.

Customer satisfaction, as other utents has said, should be the first goal for a new company. Also, a new company should provide a license, deposit and instant withdraw with stablecoins, these are the 3 key factor that allows

to a casino to have a good start, then, promotion, challenge and other forms of marketing will do a crucial role.

Names sometimes leave his time...

Slow death

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talking about this subject, these days I went looking for more gambling sites, of course I chose reputable sites here on the forum, created an account and started placing bets, but after placing a few bets I started to notice the difference of the sites, as much as I said to myself: " it's ok, the sites are different and that's why I just have to keep betting, there came a time when I got tired and gave up using both sites and I just kept the stake .with ". By that I mean that there are times when the features of the site are not pleasant so the person will look for other sites, there are features that are necessary on a gambling site but that on some sites are completely ignored

Quote from: Findingnemo on June 10, 2022, 12:17:02 PM

For a startup it is more important to focus on the customer satisfaction over their branding...

I agree, one of the things I think all casinos need to do is accept deposits in stablecoins and also have options for people to convert altcons to stablecoins

Findingnemo

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For a startup it is more important to focus on the customer satisfaction over their branding because they don't have enough to cover both in their initial stage, once their gain trust from their existing customers they can go for branding to get their business to next big level that is what most business successful people will agree with.

Fredomago

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Quote from: Betwrong on June 10, 2022, 02:56:55 AM

In short, a brand name can't be attractive by itself, it's services, or, site functionality, associated with it what makes it attractive. The only thing which is really important when picking a brand name is its otherness. If you are making a gambling site that is much more fun to play on than on the similar sites, pick a name which is very different from other sites.

Indeed, right! If you wanted to separate you from other casino sites who offer the same features, make or create a name that's unique and attract gamblers to try your services, once you get them engage to your site and you made them satisfied with how you treat them and how you give them additional perks to continue attracting them to keep coming back, your unique name will give an impact from them not to forget about visiting and playing to your platform.

Brand name is the starter but services are always the main dish when doing this kind of business.

With the way you satisfied your visitors and convert them as loyal customers is always the goal of every casino owners.

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Quote from: btc78 on June 10, 2022, 06:59:38 AM

Quote from: RILWAN on June 10, 2022, 03:10:21 AM

So many opinion have come up on this thread but to me, I think the functions of the site matter a lot so this aspect is always looked at closely. The brand name is still another marketing strategy that attracts new players.

and that is what the majority says , and actually this supports from mine as always because what is the sense of Good name or domain when the function is a BS in service and support team?
I will rather choose the not so famous name but proven to be worth a trusting .

What you both say is true because providing the best service for members will make them feel more comfortable playing gambling there. For choosing a name, a casino can use two words to compete with other casinos and I think they have the potential to get a lot of members. Besides that, when members are already convenient staying and playing the games in that casino, they will not bother about the casino's name. What matters is how a casino can provide the best service and support for members.

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Quote from: RILWAN on June 10, 2022, 03:10:21 AM

So many opinion have come up on this thread but to me, I think the functions of the site matter a lot so this aspect is always looked at closely. The brand name is still another marketing strategy that attracts new players.

and that is what the majority says , and actually this supports from mine as always because what is the sense of Good name or domain when the function is a BS in service and support team?
I will rather choose the not so famous name but proven to be worth a trusting .

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Quote from: Peanutswar on June 10, 2022, 06:25:09 AM

Quote from: smartaction on June 10, 2022, 02:11:52 AM

The brand name carries the identity of a company. But the company value depends on its reputation and popularity. People don't care Brand name to invest in any company. Everyone keeps an eye on the company's product quality and facilities. And the same thing happens with casino sites also. So, i think Brand name is not mettle for make a project success or popular. More attention should be paid to the product and facilitation than the name.

The brand name is ideal only if the business is made by a franchise but in terms of gambling it doesn't expect brand names reputation will only reflect because of the quality of services given by the gambling itself which is the functionality also some of the users they didn't care about the name too much as long it gives a good outcome to them, after you get a brand name, get a good functionality gambling platform the brand name will notice immediately by the users.

Yup, a better brand name needed for a physical non gambling company or Group of Industry but on the gambling sector need Good facilities, some free spins and free bets, good casinos, fast transactions, fast Loss/ win results, advanced payment method, fast deposit, these features need to be preceded.

Peanutswar

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Quote from: smartaction on June 10, 2022, 02:11:52 AM

The brand name carries the identity of a company. But the company value depends on its reputation and popularity. People don't care Brand name to invest in any company. Everyone keeps an eye on the company's product quality and facilities. And the same thing happens with casino sites also. So, i think Brand name is not mettle for make a project success or popular. More attention should be paid to the product and facilitation than the name.

The brand name is ideal only if the business is made by a franchise but in terms of gambling it doesn't expect brand names reputation will only reflect because of the quality of services given by the gambling itself which is the functionality also some of the users they didn't care about the name too much as long it gives a good outcome to them, after you get a brand name, get a good functionality gambling platform the brand name will notice immediately by the users.

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Quote from: UmerIdrees on June 05, 2022, 03:30:44 AM

Quote from: Reatim on June 05, 2022, 02:50:44 AM

so the best answer is Brand name + Functionality is 100% perfect choice .

Being a gambler, we all need good functionality from the gambling sites and usually, we do not care much about the brand name, do we?
Maybe the gambling casino requires both brand name and good functionality to gain more popularity but usually, it is the functionality of the site which gamblers more focus on.
Brand name is the secondary importance.

yeah , Brand name is just for attraction but the functionality is what matters most , but having good name and better function is a perfect tools to lure more gamblers as it is an easy task for them to trust your site.
and also Lucky those old site that settled they brand name earlier because they can completely choose the best one while others end up scammers long time ago.

RILWAN

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So many opinion have come up on this thread but to me, I think the functions of the site matter a lot so this aspect is always looked at closely. The brand name is still another marketing strategy that attracts new players.

Betwrong

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Quote from: Fredomago on June 07, 2022, 11:15:33 AM

Quote from: AmoreJaz on June 06, 2022, 04:37:00 PM

let us put it this way, brand name has just short-term impact on users. later on, the players will look further and that's site functionality.

Correct! that short impact with the name needs to accompany by good services and lots of offers that will allow the players/gamblers to stay and keep on coming back.

Quote

you may attract some users because of your catchy name, and then what? they will only stay if they are satisfied with what you have in your site.

Just the same with your thoughts, it should be followed by good customer service and continuous offers that let those people
to bring new gamblers inside the house, with satisfactions they will bring more potential end users.

Quote

services and functionality for me are important aspects that a gambling site need to take care of.the interest in your brand name will fly off once they see the unresolved complaints in your site.

It's true! Bad customer service will ruin your business, even you have a nice and attracting brand name.

In short, a brand name can't be attractive by itself, it's services, or, site functionality, associated with it what makes it attractive. The only thing which is really important when picking a brand name is its otherness. If you are making a gambling site that is much more fun to play on than on the similar sites, pick a name which is very different from other sites.

Topic: Gambling Brand Name or Site Functionality? Or Both? - page 6. (Read 3622 times)